Audience Response for Market Research Audience response technology can help facilitate more dynamic and meaningful market research activities, such as customer focus groups, conjoint analysis, product line analysis and employee surveys. Participants interact with the facilitator to anonymously answer research questions using wireless response keypads. The immediate graphical feedback can stimulate in-depth discussion, and polling [...]

Engage audiences and enliven events with game show interaction using audience response system technology Audience response can be an integral part of game show interactivity. On highly produced or televised game shows, audience response systems can be used to allow audience members to participate with on-stage contestants or MC’s. In other group interactions, such as [...]

Audience Response for Corporate Training In our global corporate world, companies have one important source of competitive advantage: quality employees. That’s why your corporate training methods need to include more than just silly games. And that’s why an audience response system should be an integral part of your training programs. Audience response systems make it [...]

Student Response Systems for Interactive Classroom Learning

The applications available to users of audience response technology are nearly limitless. Many universities equip their lecture halls with permanent ARS installations. Corporate trainers and focus group consultants often favor smaller, light-weight systems for small group settings that they can easily carry with them on the road. Large institutions may use thousands of keypads for [...]